SR LEAD MARKETING MANAGER

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Date: Jul 27, 2026

Location: SINGAPORE, SG, 369522

Company: Lumen Technologies

Lumen is the trusted network for the AI‑powered world, connecting people, data, and applications through our expansive fiber network and connected ecosystem. We enable secure, high‑performance connectivity across cloud, edge, and AI workloads for enterprises, governments, and communities.

At Lumen, you’ll work on infrastructure customers rely on today and build for what’s next, where performance, security, and resilience matter.

This is a high accountability environment where bold ideas drive real innovation for our customers, partners, and industry. The work is challenging, expectations are clear, and trust is built into how we operate. If you’re ready to take ownership, deliver meaningful impact, and help shape the future of AI‑ready connectivity, join us today.

The Role

Lead the go-to-market (GTM) and marketing strategy for ASEAN & Hong Kong, partnering with Sales and Product leaders to drive demand generation, pipeline growth, and revenue outcomes. Own end-to-end marketing execution, including campaigns, events, lead generation, budget management, and performance tracking to ensure maximum ROI and business impact.

The Main Responsibilities

  • Liaison with regional sales and product leadership to develop the GTM strategy for ASEAN & Hong Kong
  • Responsible for developing and owning regional Marketing strategy and driving outcomes for ASEAN & Hong Kong market
  • Strategize and craft marketing campaigns to realise GTM strategy while maintaining optimum cost per lead ratio
  • Identify prospective clients and build a strong sales pipeline for the Sales Managers using different marketing channels – LDR/cold - calling, email communications, LinkedIn, referrals and other direct marketing methods  
  • Find unique ways to attract the attention of C-level executives
  • Initiate appointments with Sales team and sync-up with the respective Sales Manager to determine meeting output and follow up aggressively to close the deal 
  • Manage regional budgets and spends
  • Track lead status on a daily, weekly and monthly basis to check performance against the marketing plan
  • Own regional events planning, execution and outcomes

What We Look For in a Candidate

  • 5+ years’ Enterprise B2B experience in Regional Marketing in ASEAN & Hong Kong
  • Experience in Telecom/ Cybersecurity/ Service provider segment preferred
  • Strong experience of running Marketing campaigns
  • Good writing and verbal communications skills

Compensation

What to Expect Next

Requisition #: 342926

 

Life at Lumen

Life at Lumen is human and connected, even in a fast moving, AI‑focused organization. We set clear expectations and trust people to meet them. With real support and shared accountability, teams collaborate better, move faster, and deliver meaningful outcomes. 

Our Lumen 8 behaviors guide how we interact, make decisions, and work together, shaping a culture built to perform and win.  

To learn more about Life at Lumen and how we live the Lumen 8, please visit:  
https://jobs.lumen.com/global/en/life-at-lumen

 

Background Screening

If you are selected for a position, there will be a background screen, which may include checks for criminal records and/or motor vehicle reports and/or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page. Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

 

Equal Employment Opportunities

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.

 

Privacy Notice

Lumen is committed to protecting the privacy and security of personal information collected during the recruitment and hiring process. Our Applicant Privacy Notice explains how we collect, use, disclose, and protect applicant information, as well as how individuals may request access to or deletion of their personal data.

To review Lumen’s Global Employment Applicant and Talent Community Privacy Notice, please visit:
https://jobs.lumen.com/global/en/privacy-notice

 

Disclaimer

The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses. If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.


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